More Than a Brand
Many of the brand names you see on grocers' shelves and restaurant menus are simply names. Our
HEARTLAND PREMIUM AGED BEEF is a brand with a story that represents a whole lot more.
We stand for a community of farmers who live in rural Indiana. We all work together for a way of life we fear is
disappearing, a way of raising our products we feel is safe and a way of preserving the world we all share.
We live on and work on our own farms with our families. We are stewards of the land and feel strongly about
our methods and standards. We care about our animals and raise them in a manner that minimizes their stress
and ensures their health and well-being.
What does all this mean to you? It means the most flavorful beef that you have ever prepared and eaten. Dry
aging our beef for a minimum of 14 days under carefully controlled temperature and humidity gives our beef a
full-bodied flavor many say tastes like foods did years ago. Our customers say that they like it, and they come
back for more. We think that you will too.